Columbus Aparthotel

This contemporary high-rise hotel puts you right in the heart of Playa de Las Americas, close to nightlife hotspot Veronicas Strip and sandy beach.

There’s entertainment aplenty if you want to spend your time here, though. A traditional-style pub, sports bar and a swish lobby lounge for shows and live music all get in on the act, and the daytime activities programme ticks off darts tournaments, rifle shooting and quizzes.

If R&R is on the cards, you’re in luck. There are two pools in the Columbus Aparthotel’s outdoor sun terrace, neighboured by a whirlpool, a children’s paddling pool and a collection of loungers and umbrellas. Head to the back of the hotel and there’s a smaller quiet pool, too. Inside, meanwhile, there’s a sanctuary-like spa, which has an infinity pool, Turkish bath and sauna, plus a lengthy treatment menu that includes scrubs, wraps and massages.

When you’re hungry, you’ve got a big international buffet restaurant serving a variety of cuisines, plus a light bites offering in the lobby bar. Don’t miss the poolside pizzeria, either – it gets rave reviews from guests.