easyJet holidays, Europe’s fastest growing tour operator, has today made a formal commitment to invest in Morocco tourism development over the next four years.

The beautiful country is a highlight amongst the easyJet holidays portfolio, just a short hop from Europe, the destination provides vast sunny beaches, North Africa’s highest mountains, and some incredible culture, loved by many easyJet holidays customers. 

The easyJet group is cooperating with the Moroccan National Tourism Office (MNTO) on growth, commencing this summer season. This cooperation will include online and offline marketing by easyJet holidays for Moroccan touristic destinations, and support from MNTO on the campaign launched, and authorization to use its promotional material.

The agreement was officially signed today at the easyJet group’s headquarters in Luton, where Johan Lundgren, easyJet CEO, Garry Wilson, easyJet holidays CEO, and representatives from the MNTO enjoyed a productive discussion.

easyJet holidays and MNTO will be holding periodic meetings during the long-term commitment to evaluate, discuss and review the ongoing partnership.

Garry Wilson, easyJet holidays CEO, said: “I’m extremely pleased that we’ve signed our official commitment to cooperate with the Morocco National Tourism Office until 2027. Morocco is a fantastic destination which our customers love and we’re proud to have in our portfolio, so I’m very happy to be supporting its tourism growth for the future. I look forward to seeing the successes of our partnership.”

Johan Lundgren, easyJet CEO, said: “easyJet has doubled the number of services it operates to Morocco as its popularity continues to grow with our customers. We remain committed to our ongoing cooperation with the Moroccan National Tourism Office and look forward to working together now and in the coming years to promote Morocco and all it has to offer!”

Mr Adel El Fakir, CEO of MNTO, said: "This agreement with easyJet is historic for Morocco. The airline has real expertise in the European market, our main tourist source. easyJet will thus be able to serve Morocco through additional direct routes with a doubling of seat capacity by 2028. This reinforces our offensive strategy on our target markets. What’s more, the growth of easyJet holidays is a fantastic opportunity for customers in the UK to experience dedicated package holidays to Morocco.”

-ENDS-

Notes to editors:

For more information, interview requests or imagery, please contact the team on Holidays.pressoffice@easyjet.com / 01582 280508

About easyJet holidays:

easyJet holidays offers great-value beach, city and lakes holidays to more than 100 destinations across Europe, directly through its website and through over 3000 travel agent partners. The ATOL-protected holidays company combines easyJet’s flexible flight programme, with handpicked hotels and best-in-class technology to provide hassle-free personalised holiday experiences which can be secured with a deposit of just £60 per person. The holidays operator is an ABTA member too, providing additional reassurance to customers under the UK’s most trusted travel scheme. With a range of holiday types, from adult and family to luxury and undiscovered, transfers included on beach holidays, 23kg hold luggage included on all bookings, and over 5,000 hotels, across over 500 resorts, customers can holiday the way they want.

All easyJet holidays are covered by its Protection Promise, an industry leading policy giving customers ultimate flexibility, protection and reassurance and letting them book with total confidence. The Promise offers a refund guarantee, freedom to change a booking, a reduced balance due date, a Best Price Guarantee, and deposit refunds.

In 2021 easyJet holidays launched its inaugural sustainability strategy focusing on three key pillars – create better holiday choices which is about making sustainable travel affordable and accessible to everyone; keep our holidays special which is maximising the benefits and minimising the negative impacts of travel and tourism, and transform travel for everyone which means embedding sustainability into business decisions and behaviours and driving meaningful change in the industry. Through ongoing collaboration with the Travel Foundation, the University of Oxford, and as a member of the GSTC, easyJet holidays is focused on building its research, partnerships and certifications, and taking action to make a positive impact on the people and places that make its destinations so special.