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Cookie list

This section provides more information on the Cookies used on easyJet.com websites and provides further information on Targeting/Advertising Cookies, together with information about how to opt out from the third party advertising cookies that we use. Additionally there is information regarding our Partner sites

The Cookies used on easyJet.com have been categorised based on the categories found in the International Chamber of Commerce (ICC) UK Cookie guide published in April 2012.

  • Strictly Necessary Cookies
  • Performance Cookies
  • Functionality Cookies
  • Targeting/Advertising Cookies

Category 1: Strictly necessary Cookies

These Cookies enable services you have specifically asked for.

These Cookies are essential in order to enable you to move around easyJet.com and use its features, such as accessing secure areas of the website. Without these cookies, services you have asked for, such as shopping baskets or e-billing, may not be provided. easyJet use this type of cookie for the following purposes:

 1. Allowing our web servers to respond to your actions on the website such as "Add to basket" or browsing the website. The website wouldn't work for you without it

2. Ensuring a consistent user experience during the user’s journey on the easyJet site and ensures you receive up to date and consistent information

3. Enabling load balancing on easyJet.com to provide optimum speed and performance as you navigate through easyJet.com

4. Ensuring you receive a consistent experience when we transition to new versions of the site 5. Maintaining a seamless journey across of secure areas of easyJet.com and across our web servers

Category 2: Performance Cookies

These Cookies collect anonymous information on the pages visited

These Cookies collect information about how visitors use a website, for instance which pages visitors go to most often, and if they get error messages from web pages. These Cookies don’t collect information that identifies a visitor. All information these Cookies collect is aggregated and therefore anonymous. The information is only used to improve how a website works.

easyJet use this type of Cookie for the following purposes:

1. Analytics: We use Google Analytics to better understand how customers are using easyJet.com to assist in managing the performance and design of easyJet.com. Google will store this information. Google’s Privacy policy is available at google.com/intl/en/policies/privacy/.

2. Testing variations of design in order to improve customer experience and site performance

3. To analyse the use of our website and provide learning’s to improve the usability of the website and improve the customer experience

4. To analyse the effectiveness of our home page banners

Category 3: Functionality Cookies

These Cookies remember choices you make to improve your experience.

These Cookies allow the website to remember choices you make (such as your user name, language, or travel preferences) and provide enhanced, more personal features. For instance, providing you with local airport pricing or reminding you to check in online. These Cookies can also be used to remember changes you have made to text size, fonts and other parts of web pages that you can customise.

easyJet use this type of Cookie for the following purposes:

1. Remembering site settings such as your Language preference

2. Remembering previous choices so that you are not required to fill in the same data again

3. Detecting if a product or service has already been offered/selected (e.g. Travel Insurance)

4. Fulfilling a request by you such as submitting a comment

 5. To personalise easyJet.com and provide relevant offerings that may be of more interest to you based on your previous searches and bookings 6. Remembering your settings so that the my easyJet change process can operate seamlessly

Category 4: Targeting/Advertising Cookies

These Cookies collect information about your browsing habits in order to make advertising relevant to you and your interests.

These Cookies are placed by third party advertising networks on our behalf and with easyJet’s permission. They remember that you have visited easyJet.com and this is shared with other organisations such as media owners.

easyJet use this type of Cookie for the following purposes:

1. Deliver adverts more relevant to you and your travel needs

2. Limit the number of times you see an advertisement and measure the effectiveness of our digital advertising campaigns

Below is a list of the main 3rd party media and advertising partners that may place Cookies on your machine when visiting easyJet.com together with information on opt out.


COOKIE DOMAIN  NAME OF COOKIE WHAT DO THEY DO EXPIRY

 DoubleClick (Google Marketing Platform)

gads, dsid, ide, test_cookie, aid

Doubleclick is used to report on response rates and effectiveness of our banner advertising campaigns. Any data passed to Doubleclick is anonymised statistical data. Google DoubleClick Bid Manager is used for easyJet's digital media buying. Any data passed is anonymised as per Google's approach to GDPR.

For more information about Doubleclick (Google Marketing Platform) visit Google Marketing Platform website.
Privacy Policy: /policies.google.com/technologies/ads


Up to 2 years

 Ensighten
 
Ensighten is a container tag management system. It addresses the problems associated with site tagging and tracking of online marketing campaigns by providing universal, or server side, tag solutions.
Sometimes we'll advertise on 3rd party websites. Ensighten Cookies are used to help us and our advertisers see which advertisements you click on and interact with. Each individual advertiser uses its own tracking cookies and the data taken is not confidential or interchangeable.
Examples of these advertisers include Google (including Google-owned DoubleClick for paid advertising on Google.com).
Ensighten provide more information and a global Opt-Out function, whereby a user can go to their website and switch off Ensighten tracking.

Privacy Policy: ensighten.com/privacy-policy/

 

 Bing

uetsid, muid, muidb

Bing is used to track conversions for paid search campaigns as well as to provide insights into broad aggregated audience categories for display.

Privacy Policy: https://advertise.bingads.microsoft.com/en-gb/resources/policies/microsoft-bing-ads-privacy-policy


Up to 10 days

 Facebook

act, c_user, datr, dpr, fr, presence, sb, spin, wd, xs

Facebook advertiser cookies are used for reporting on social campaigns, troubleshooting campaign set up and building aggregated pools of audiences for targeting based on behaviour trends on and off the easyJet site.

Privacy policy: facebook.com/policies


Up to 1 year

 Semasio

seuncy

Annalect Custom Audiences (Semasio) is used for creating and targeting pools of audiences these are based on trends in behaviours across the internet as well as the easyJet site, they are aggregated and annonymous.

Privacy Policy: semasio.com/privacy-policy/


6 months

 Maxymiser

mmapi.store.p.0, mmapi.store.s.0, mmapi.tst


Maxymiser cookies allow us to serve and test different versions of web pages to different users and tracks user behaviours from these tests. These tests help us understand how to improve our website, what our most popular content is, and where we have issues that need fixing.

Privacy Policy: https://docs.oracle.com/cloud/latest/marketingcs_gs/OMCGB/cd-api/cookies/



Up to 1 year

 Sojern

Apnid, dc-adv, gid, tapid, cid, dc-part

The Sojern cookie is used to identify consented users and for synchronisation with AppNexus Platform for future advertising activity. Advertiser Dynamic cookie used to support Dynamic Creatives for the Advertiser's campaign. Identification of a consented user and synchronisation with Google Doubleclick Manager Platform for future advertising activity. Cookie sync with Tapad for cross device activity.

Privacy Policy: sojern.com/privacy/product-privacy-policy/


Up to 2 years

 Tapad

Tapad_did, tapad_sync, tapad_ts, tapad_ttc_sync


Tapad cookies are used for Cross Device matching capabilities.

Privacy Policy: tapad.com/privacy-policy


Up to 3 months

You are able to check and manage advertising cookies by visiting the following:

youronlinechoices.com/uk/your-ad-choices
networkadvertising.org/managing/opt_out.asp#



easyJet Partners

You may also receive Cookies when you visit any of our Partner sites, namely holidays.easyJet.com, cars.easyJet.com, parking.easyJet.com. hotels.easyJet.com and insurance.easyJet.com.

These sites are not run by easyJet, but the Cookies may be labelled ‘easyJet’.

The relevant Cookie policies of those partner sites and information about those Cookies can be found using the below links:

View the Cookie/Privacy policy for cars.easyJet.com 

View the Cookie/Privacy policy for holidays.easyJet.com 

View the Cookie/Privacy policy for hotels.easyJet.com 

View the Cookie/Privacy policy for insurance.easyJet.com